After the rollout of a new brand identity and website, the product marketing team at Valassis Digital needed a set of two sheeters (sell sheets) to highlight the specifics of each product. To match the changing needs of each client, this collateral needed to be created on a flexible template system that would allow for customization and updates on the fly. Below is a sample of the final set.
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/556726db-39a8-4051-9a9f-05ddb780a3f1_rw_1920.png?h=0739bd96f329e95e552a09f8ad73ab01)
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/f09117cd-44ff-4cfc-a399-a2c335714a29_rw_1920.png?h=29cd3a79a00e366702837877aeb4a947)
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/6628c862-2655-4ad4-af2d-9d04df76f522_rw_1920.png?h=8b5993be6697191c73271cf087eca27c)
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/994967eb-cfaa-4d02-adf5-29651b40faa1_rw_1920.png?h=6041bb7596db2b0c8f74b1d07bcfd6d4)
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/7039104b-e1d2-4fd7-88bf-5509884ebfe5_rw_1920.png?h=58dc8f62dc5d40fc1590265625a6a12d)
![](https://cdn.myportfolio.com/975826bd4178ccea7b9c4e06f0ceadec/6d971436-936a-4cad-8e01-a35661fc9eba_rw_1920.png?h=a3ccc9a30440d3626960106846cbaeb7)