NJMEP was in need of a brand refresh after 20 years of successfully serving clients in the New Jersey-area. We worked to refresh their look with a new logomark, color palette, and anniversary icon, as well as creating a much needed Brand Standard document to help guide their logo use policies, brand story, client personas, and overall marketing scheme.
New Logo

Alternate-use Logo

Program Area Icon Set

Wall Installation

Updated Website (Homepage)

Updated Website (Scroll Down)
